Comparison
Mural vs Zoom Whiteboard
An honest comparison of Mural and Zoom Whiteboard (facilitation, templates, integrations, pricing and total cost) from a Zoom Certified Integrator.
Comparison
An honest comparison of Mural and Zoom Whiteboard (facilitation, templates, integrations, pricing and total cost) from a Zoom Certified Integrator.
If your organisation already uses Zoom for meetings or phone, Zoom Whiteboard is the better choice. It's included in Zoom Workplace, native to your meetings, and lives under one admin console and one AI Companion, with no separate per-seat whiteboard bill. Mural is purpose-built for facilitation, with guided workshops, a deep template library and strong enterprise facilitation features, so dedicated facilitators and workshop-heavy teams will prefer it. For most organisations consolidating their communications stack, Zoom Whiteboard is good enough for everyday collaboration and wins on cost and simplicity, and your Mural murals can come with you.
At a glance
| Feature | Mural | Zoom Whiteboard |
|---|---|---|
| Core whiteboarding (shapes, sticky notes, drawing) | Yes, facilitation leader | Yes, full core toolset |
| Guided facilitation (sessions, timers, voting) | ✓ Mature | Basic facilitation tools |
| Template library | ✓ Vast, workshop-focused | Solid starter set |
| Third-party integrations | ✓ Deep & extensive | Growing |
| Enterprise facilitation features | ✓ Strong | Core features for most teams |
| Native to video meetings | Via integration / screen share | Yes, native inside Zoom Meetings |
| AI features | Mural AI | AI Companion included in Workplace |
| Admin & identity | Separate console | One Zoom admin / IdP across the stack |
| Bundled with meetings/phone license | No, separate subscription | Yes, included in Zoom Workplace |
Head to head
Facilitation depth. Mural is purpose-built for facilitated sessions, guided workshops, timers, voting and presenter controls that dedicated facilitators rely on, far beyond Zoom Whiteboard's basics.
Template library. A vast, workshop-focused library for design sprints, retros, mapping and planning, with established methods baked in.
Enterprise & integrations. Strong enterprise facilitation features and deep third-party integrations make Mural the choice for organisations whose collaboration is workshop-driven.
One platform, one bill. Zoom Whiteboard is included in Zoom Workplace. Teams already paying for Zoom Meetings or Phone get whiteboarding at no extra per-seat cost, removing the Mural subscription entirely.
Native to meetings. Open and co-edit a whiteboard inside a live Zoom meeting in one click, no connector, no screen-share workaround.
Unified admin & security. One admin console, one identity provider, one set of compliance and retention policies across whiteboard, meetings, phone and chat.
Good enough for most collaboration. For everyday brainstorming, diagramming and meeting whiteboards, Zoom Whiteboard covers what most teams actually use, without a second tool to govern.
The decisive factor for most teams is the bundle. Mural is billed per member as a separate line item. Zoom Whiteboard is part of Zoom Workplace, so if you already license Zoom Meetings or Zoom Phone you are likely already paying for whiteboarding, keeping Mural means paying twice for overlapping capability. Unless you genuinely need Mural's facilitation depth, consolidating into Zoom typically removes a full subscription and simplifies vendor management.
Moving is straightforward with the right partner. A Zoom Certified Integrator migrates your Mural murals, shapes, sticky notes, connectors and members into Zoom Whiteboard, murals come with you, though fidelity varies and dense murals may need cleanup. See the full path, including how we handle the fidelity check and pilot, on our Mural to Zoom Whiteboard migration page.
FAQs
For teams already on Zoom for meetings or phone, yes, one license, one admin, native to meetings. Facilitators and workshop-heavy teams who need Mural's guided sessions and templates may still prefer Mural.
Yes, it's part of Zoom Workplace at no extra per-seat cost, whereas Mural is billed separately.
Yes, murals, shapes, sticky notes, connectors and members migrate via a Zoom Certified Integrator. Fidelity varies, so dense murals may need cleanup.
Mural has stronger facilitation, guided sessions, timers, voting and templates. Zoom Whiteboard covers the core needs of most teams, with the advantage of being native to Zoom meetings.
Decided on Zoom? See how the Mural to Zoom Whiteboard migration works →
Codimite, a Zoom Certified Integrator, migrates your Mural murals, shapes, sticky notes and members into Zoom Whiteboard, with a fidelity check and pilot. Start with a free assessment.
Get a Quote
